Eloqua
Eloqua provides the leading integrated demand-generation platform so marketing teams can produce a continuous flow of quality leads for a professional sales force.
Eloqua accelerates the enterprise sales cycle, turning customer acquisition into a measurable and repeatable automated process.
iCentera
Founded in 2003, iCentera is the leading provider of on-demand CRM portals that drive marketing, sales and customer communication and collaboration. Within hours, iCentera's hosted solution provides custom portal creation, content management, and real-time content and portal analytics so that companies can immediately improve communication with any audience, any time.
ASERVO Interactive
DemandGen AG is a team of marketing and sales experts specialized in supporting high-tech companies in the areas of marketing automation and demand generation. We integrate proven tools such as TYPO3, Mailingwork, etc., as well as the innovative marketing platform, Eloqua Conversion Suite, into our clients' business and offer ongoing customer support. We are the only certified Eloqua Partner in central Europe. Our company was founded 1996, and since then, we have centralized our focus on online marketing specialization. Through our efforts, we have won customers such as Messe München, Nokia Siemens Networks and many more.
Get your eBook today: The 10 Biggest Mistakes Marketers Make (as pdf-file and audio book/mp3)!
Marketing is the engine of every enterprise, responsible for communicating with consumers and connecting them with the products they need. Yet in many organizations, marketing is underutilized, underfunded, and unable to make its full contribution to the company.
“The 10 Biggest Mistakes Marketers Make” is a valuable resource for marketing executives who want to improve their department’s performance, and, just as importantly, get recognition from corporate leadership for their contribution to company success.
This complimentary eBook/MP3 audio book will give you actionable, concrete steps you can take immediately to raise your marketing efforts to the next level, including:
- Managing the lead pipeline so your sales team becomes much more effective
- Standardizing your marketing processes to quantify ROI on marketing activities
- Demonstrating how your marketing activities directly contribute to corporate success (e.g., cash flow, profit margins, inventory turns, etc.)
Roy A. Young
In addition to co-authoring his critically-acclaimed book, Roy A. Young is the Director of Strategy and Development of MarketingProfs, the leading online publisher of marketing know-how for business executives.
Mr. Young also serves as a consultant and coach to senior marketers for large organizations. He formerly held high-level consulting and marketing positions with Time Inc., Yankelovich & Partners and the Los Angeles Metropolitan Transportantion Authority.
- eBook: The 10 Biggest Mistakes Marketers Make